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Étiqueté : Virginia Ramponi

Parution : Serena Laiena, “The Theatre Couple in Early Modern Italy Self-Fashioning and Mutual Marketing”, Harrogate, Combined Academic Publishers, 2023

Who were the first celebrity couples? How was their success forged? Which forces influenced their self-fashioning and marketing strategies? These questions are at the core of this study, which looks at the birth of a phenomenon, that of the couple in the show business, with a focus on the promotional strategies devised by two professional performers: Giovan Battista Andreini (1576-1654) and Virginia Ramponi (1583-ca.1631). This book examines their artistic path – a deliberately crafted and...